Guest Blog | Staff Retention Strategies That Drive Results

Employee turnover is often rife in high-stress environments, however as many industries are facing skill shortages, recruitment strategies are becoming more candidate led. Recruiting for a candidate-led market means more competition and opportunity for employees to jump ship. Hiring new employees can be extremely time consuming and costly, so it’s important to ensure that your existing employees are not being overlooked.

 Sociable and family-oriented work environments are favoured by many and are proven to have a much lower staff turnover than high-pressure work environments, so it’s important to find a balance that works for you and your team.

 Retaining good quality talent means high morale, institutional knowledge and increased revenue. Here are some simple ways for business owners and hiring managers to attain a higher staff retention rate and thus to create a more successful work environment.

Positive office morale

Establish clear and concise roles

 As a business owner, it’s important to create clear and concise policies and job descriptions for each individual employee. When employees feel that they have no clear direction or understanding of their duties complacency often follows, which means lower productivity and a greater chance of them looking for roles elsewhere.

 By setting goals and having a clear performance metrics to follow, it’s easy to benchmark performance. This can help to motivate your employees, as it’s rewarding to not only see the progress that they’re making, but also that this is being recognised by management. Provide regular feedback to ensure that your employees know if they’re moving in the right direction.

Communication is the foundation of staff retention

 A work environment that encourages communication is much more favourable than one that does not. When employees feel that they cannot voice their opinions or contribute to how the office runs, then it’s easy for morale to deteriorate.

 By creating an environment where employees are free to speak their minds (within reason), address conflicts or grievances and to share their ideas, you can significantly boost morale. Respectful and transparent communication is the key to creating a more productive work environment, where employees are more inclined to remain. One of the top reasons why employees choose to leave their job is because of a lack of contribution of their work to the overall business goals.

 By using open plan office design, you’re essentially encouraging communication between employees and also management. When management is confined to their own offices, employees can often feel intimidated which can discourage vital communication that can drive business growth.

 Open plan office design means that employees work in close proximity to each other, which is a great teambuilding exercise as this encourages building lasting relationships with your employees. Once you have created strong bonds with your team, you are on your way to a happier and more productive business.

Open Plan Office Design

Provide a clear development plan

It’s important to recognise strengths within your internal team. If you invest in your team, by offering training courses and advice on development, you can often recruit internally and create a powerful knowledge-hub within your business. A lot of employees are motivated by development, rather than just salary alone, so providing a clear development plan helps to pave the stepping stones of their careers.

 It’s clear that in order to encourage staff retention, management must be involved in development, encouragement and communication. Create a work environment that makes your employees happy, as this is where productivity stems from. Not only that but by setting targets, performance metrics and conducting reviews, you can help to encourage a more success-driven office environment.

 Alice Porter is a business writer who works closely with the Immigration Advice Service. She aims to share her knowledge with hiring managers and business owners on how to create a more successful work environment.